PRIVATE COACHING APPLICATION

You’re ready for a higher standard

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You’re smart, hard-working, capable…and not using your skills as well as you could be

YOUR POWER LIES IN YOUR DECISIONS

When you’re capable but under-utilized, the issue usually isn’t effort.
It’s decision-making.

Coaching helps you slow down your thinking, notice blind spots, and make decisions without replaying them at 2am.

Before you apply

This is the next step if you’re a driven, capable high-achiever who:

  • Knows you’re not using your skills, time, or judgment as well as you could be

  • Wants clearer thinking and better decisions, not a quick fix

  • Is open to being challenged and taking responsibility for your choices

The application takes about 3–5 minutes.
Answer honestly and don’t overthink it (clarity matters more than perfection).

I personally review every application. If it looks like a fit, I’ll reach out to schedule a call. If not, I’ll point you toward other resources.

HOW THIS WORKS:

Around here, we do success the smart way

  • Let go of habits that drain your energy

  • Get clear on what matters

  • Cut through overthinking and mental noise

  • Make calm, confident decisions

  • Take strategic action based on priorities, not pressure

  • End the day feeling grounded and accomplished

What clients are saying…

  • “One of the best decisions I’ve made for myself and my business”

    “I turned to Erica to help me balance being a mom and a business owner, step into my own voice and grow my business. I became fully booked as a coach very quickly after signing with her. I stopped being afraid of what my audience might think of me and started showing up authentically. Erica helped me realize that just showing up and being me was enough to be wildly successful. I did all of that while moving my family across the country and traveling almost every week. She not only gave me real marketing strategies but she helped me break through my own inner limitations. If you want to stop hiding from the world and gain the confidence to make true impact, Erica is who you need to hire. Working with her is one of the best decisions I’ve made for myself and my business.”

    Anna

  • “I cannot say enough positive things about Erica”

    “I cannot say enough positive things about Erica and her work. She helped me think through several major roadblocks. Before working with her, I would get stuck on a problem and not seem to resolve the issue. I how have several new tools in my toolbox to help me through some of my work and personal challenges. She is amazing!”

    Brian

  • “Best money I’ve spent in my career”

    “Best money I've spent in my career... A friend referred me to Erica shortly after I'd received an exec level promotion… I spent six months in private coaching tackling burnout, rebuilding my confidence, learning tools to be a better executive, and recommitting to my job with more clarity…But the BEST part, and why this is an investment I wish I'd made way way way earlier, is that Erica actually gave me a framework that ultimately led to more overall life satisfaction as well as tools to tackle basically anything my career (and, frankly, life) throws my way with confidence. She tells you she'll teach you to coach yourself - it's real. It continues to pay dividends. I would give her 100 more stars if I could.

    Laura

  • “This year will be my best year in business”

    “10 months ago I was considering closing my 6 year old business after having a very difficult year. I had forgotten how to grow and was so blocked by all of my ideas and fears, that I could not get out of my own way and my business was on life support. It felt like a HUGE investment to hire Erica, and it was… but I ended up making up that investment in the first 6 weeks of my work with her. Erica helped to remove the blocks in my own thinking that were limiting me, helped brainstorm growth strategies, gave me tools for getting out of my own way and has been my biggest cheerleader, confidant, and coach to help me reach goals I thought were pipe dreams.

    This year will be my best year in business, almost double the revenue of my previous best, and there’s no way I could have done it without Erica. She is worth her weight in GOLD. Plus she’s wonderful and hilarious and super fun to spend time with while she’s helping to rewire your brain and business.”

    Carmel

  • “This is the most money I’ve ever made. But even better, I’m having more fun”

    “I was stuck because I didn’t trust myself and I was looking outside of me for the answers. I’d paid a lot of money for coaching but I still wasn’t doing the things. After working with Erica, I’m doing the things because I have permission to do it my way. I’d never connected that being me would be the thing that drew people to me. I’ve made more in 9 months than I made all of last year. This is the most amount of money I’ve ever made. But even better, I’m having more fun in my business and I’m doing it my way.”

    Tammie

  • “Now I know what I want to do and I know I can do it”

    “I was lost. I didn’t know what to do with my life. I was overworking and burnt out in my job. I know for a fact I wouldn’t be here with my successful business without Erica. She was a steady presence of challenge for me in the best way. It’s like having a best friend in your corner with an unbiased person who wants you to get to your goal. I literally changed so much during our time together. Now I love, trust, and believe in myself.”

    Tirzah